One of the better-known protocols in the space is bZx. They have built an open finance protocol to power tokenized margin trading and lending.
Kyle Kistner, co-founder of bZx:
What we found was that our user workflows and our UX needs required customization to such a degree that we had to build it ourselves. We leveraged tools available, but most of it was built from the ground up to support our needs.
With the decentralized finance (DeFi) movement growing at a steady clip, protocols and applications that power this corner of the web3 community grow in importance. One of the better-known protocols in the space is bZx. They have built an open finance protocol to power tokenized margin trading and lending. Kyle Kistner, co-founder at bZx, believes that growth in DeFi is important, but it needs to be measured properly.
Founded in 2017, bZx got to work building their protocol right away. They stayed heads down on that for a while before releasing more of their user-facing products. Fulcrum, a tokenized margin trading interface powered by bZx’s protocol, was launched in April of 2019. Torque, a simplified borrowing interface that provides indefinite term loans, was launched in August of 2019. To date. bZx has raised $2 million.
We had the chance to sit down with Kyle and talk about, among other things, bZx’s focus on building, on growth, and how to balance the two.
How do you define growth?
There are a few things we look at closely. We look at the amount of daily and monthly active users. We look at trading and borrowing volume. We feel like we’re growing when value locked is growing and the amount traded is growing. But we want to see that driven by organic growth and not just one or two people.
What has been the most difficult part of growing your company so far?
It took us a while to fully acclimate to hiring and build a good process around it, so building out a lot of the front end took a lot longer than we wanted. This meant we were definitely slow to productize compared to other players like Compound, DyDx, and Dharma.
We made the mistake of going heads down and building the protocol exclusively early on rather than focusing on productizing everything like others had.
What needs to happen to convince builders in the Web3 space to productize quicker?
Honestly, I think everyone is serious in the space now. I think a year ago, the majority of people in Web3 realized that you had to productize quicker.
What tools do you wish existed to help you with growth?
What we found was that our user workflows and our UX needs required customization to such a degree that we had to build it ourselves. We leveraged tools available, but most of it was built from the ground up to support our needs.
What are your predictions for Web3/Blockchain growth in 2020?
I think under-collateralized loans by the end of the year could be a thing that helps growth. Right now, over-collateralization probably prevents some mainstream users from moving to DeFi.
Do you think bZx’s open finance protocol can be used for other purposes as well, apart from tokenized margin trading and lending?
Absolutely! While our protocol was initially built to power tokenized margin trading and lending, it can certainly be used for other purposes as well. The flexibility and customization we built into our protocol allows for a wide range of applications within the decentralized finance space. As the ecosystem continues to evolve, we are excited to see how developers and users leverage our protocol for innovative and diverse use cases.
BZx has done a great job in building their own customized tools to meet their user’s needs. It shows their dedication to providing a top-notch user experience in the decentralized finance space.
I really admire the dedication and hard work put into building the bZx protocol. It’s amazing how they customized it to match their specific needs. Kyle Kistner and his team deserve all the recognition they’re receiving. Kudos to them!
What were the challenges you faced while building the protocol and how did you overcome them?
Can you provide some examples of the customization you had to build from the ground up to support your needs?